Job Title: SEO Specialist & AI Linguistic Optimizer – Casino Industry
Job Location: Fully remote
About the Role:
We are seeking a versatile and detail-oriented SEO Specialist with exceptional language skills in English and either Spanish or Portuguese to develop SEO-optimised content through the input of commands into an AI language model.
This is a floating role, and you’ll have the opportunity to work across several projects concurrently, all focusing on the same key markets – Brazil, Mexico, Chile, and Canada. Your primary responsibility will be to develop, implement, and manage a unique process for inputting data into an AI language model, ensuring the creation of high-quality, SEO-optimised content tailored to the casino industry.
Key Responsibilities:
- Create, execute, and manage unique command strategies for inputting data into an AI language model to develop on-page and off-page SEO-optimised content relevant to the casino industry.
- Oversee content translations for Spanish and Portuguese on various projects.
- Work concurrently across various projects, ensuring alignment in SEO strategy for target markets (Brazil, Mexico, Chile, Canada).
- Regularly perform thorough keyword research in accordance with the latest SEO techniques and industry trends.
- Ensure all created content is original, factually correct, adds value, engages the target audience, and helps to drive traffic and conversions.
- Collaborate closely with the website managers and content writers to enhance our content strategy and ensure alignment with the overall business objectives.
- Update and maintain a comprehensive database of created content, ensuring its accessibility and ease of reference.
- Stay abreast of the latest SEO and industry-specific trends, sharing insights with the team and implementing necessary improvements.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Linguistics, or a related field will be a plus but is not necessary.
- Proven experience as an SEO Specialist or similar role within the casino industry.
- Proficient in English. Spanish or Portuguese is a plus.
- Familiarity with the mechanics of ChatGPT or other AI language models will be a plus.
- Extensive knowledge of keyword research and its application in SEO-optimised content creation.
- Exceptional analytical skills to draw conclusions from data and performance reports.
- Excellent written and verbal communication skills.
- Proven track record of managing multiple projects while meeting challenging deadlines.
- Self-motivated, independent and results-driven, with a high level of attention to detail.
- Comfortable working alone or as part of a team.
- 360 mindset is required to understand the entire process across all markets and projects.